About Chrissy

Chrissy Rutherford is a fashion and social media expert with over 15 years of experience in the industry. Most notably, she worked as an editor at Harper’s Bazaar.com for almost 9 years, where she spearheaded the magazine’s Instagram account (garnering over 4 million followers and a 2019 ASME nomination), along with writing fashion and celebrity stories, styling, producing, TV appearances, and hosting their Youtube series “Heel Hunters.”

Now, she is a creative entrepreneur who has created content with coveted brands like J.Crew, Caudalie, JW Marriott Hotels, Net-a-Porter, DeBeers, Supergoop, Reformation, Theory, American Express, Samsonite, and many others. She is the founder of the FWD JOY (Forward Joy) newsletter, which is dedicated to the journey of self-discovery, self-care, and self-investment. She writes personal essays about her life alongside interviews with people she admires ranging from astrology to dating to overcoming addiction. Her mental health advocacy also led her to host two seasons of Maybelline’s mental health podcast, “I’m Fine, You?” where she interviewed mental health experts, influencers, and celebrities to help destigmatize anxiety and depression. In 2020, she co-founded the DEI consultancy 2BG Consulting with fellow editor Danielle Prescod to help fashion and beauty brands implement anti-racist strategies in their brand communications.

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